End-to-end iOS and Android app development Donald Service
Digitally scaling a 20-year laundry business
About Donald Service
Donald Service is a Swedish laundry and delivery company with more than two decades of experience in dry cleaning and household laundry. Known for its convenient locker system deployed across cities, Donald Service is on a mission to take laundry off people's to-do lists and give them time back.
Challenge
Donald Service needed a mobile-first solution to upgrade its laundry and delivery experience by offering locker access, home pickup, and real-time order tracking. The challenge? Build a flexible system that fits around users’ lives, not the other way around.
Solution
Full-featured mobile app that lets users schedule pickups, drop off laundry at lockers, choose services, and track everything—right from their phone. The system integrates multilingual support, smart location search, and secure payments.
Results
The app turned a traditionally time-bound service into an on-demand experience.
Customers gained freedom and visibility, while Donald Service saw increased locker usage, smoother logistics, and stronger customer retention.
Key results
- More accurate pickups
- Boosted customer confidence
- Broader, more diverse audience
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01
The Challenge
It started with a simple but very relatable frustration: the team at Donald Service had watched customers struggle to fit laundry into their busy lives. Dry cleaners were often closed when people needed them most, and laundromats weren’t exactly how anyone wanted to spend their Saturday.
The solution? Build an app that would make laundry completely self-service – anytime, anywhere. Donald Service envisioned a mobile application that could connect all parts of their logistics chain, from locker pickups to home delivery, and do it all in a way that felt effortless for the end user.
The envisioned solution had to manage locker locations, handle address-based scheduling, support real-time order tracking, integrate payments, and work across multiple languages while remaining intuitive for users of all ages. Eventually, they needed a partner with the experience to handle technical complexity without adding user friction.
Together, we mapped out the digital journey. Client’s knowledge of the physical laundry process was invaluable in helping us understand how digital touchpoints should reflect real-world logistics – from how customers separate clothes to how a driver finds the right locker.
During the development, we hit a few issues. Ensuring accurate locker identification, especially in dense residential buildings, was one of them. To solve this, we built a QR code scanner that allowed users to scan a locker on-site, automatically linking it to the order. Another challenge was coordinating different delivery flows: locker, concierge, and home. We handled this with modular order forms and flexible scheduling logic, all wrapped into one smooth user experience.
02
The Solution
Altamira delivered a full-featured mobile application for iOS and Android that captured every aspect of Donald Service’s offering.
Multi-language interface
Users can set their preferred language for the app, ensuring communication, especially status notifications, is clear and localised.
Sign-up and login
Registration is possible via email, Facebook, or Apple ID. Autologin keeps users signed in, while a secure reset flow is available for forgotten passwords.
Order placement
- Location autocompletes: Users can search for drop-off spots using Google-powered autocomplete. Nearby lockers display automatically.
- Locker details: Users input the locker number or scan a QR code for faster identification.
- Service selection: Each item can be matched with specific services like dry cleaning or shoe cleaning.
- Coupon integration: Discounts can be applied with a promo code before checkout.
- Order instructions: Before confirming, users see clear guidance on how to bag and sort their laundry for proper handling.
- Home services: Users can schedule a pickup from home and choose a return time that fits their day.
Profile and preferences
Users can manage their account, update personal information, change passwords, and control SMS notifications related to order updates.
Payment integration
Customers can pay via credit/debit card or PayPal, with payment triggered automatically upon order completion.
Order management
- View all current and past orders with full detail
- Cancel upcoming orders if a change is needed
- Barcode-based tracking allows users to search for specific items cleaned in the past
- View categories of items cleaned (e.g., shirts, trousers) for quick stats
Locker access and navigation
A smart navigation drawer makes it easy to switch between screens. Public locker access is granted via card swipe and scanning a QR code pre-fills relevant data to speed up the process.
Referral program
Encourages users to bring friends into the service, rewarding both sides.
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03
The Result
With the launch of the Donald Service app, laundry is no longer a chore tied to business hours. Customers across Sweden now drop off or retrieve laundry from lockers at any time of day, schedule home pickups in just a few taps, and track their items every step of the way.
The app streamlined order intake, reduced staff coordination time, and improved customer satisfaction through faster service and more transparency. Locker usage increased, support requests went down, and first-time users turned into repeat customers.
Each feature had a direct impact:
- Google-powered address search made pickups more accurate.
- Service-specific item tagging ensured cleaner workflows on the backend.
- Real-time order tracking and notifications boosted customer confidence.
- Payment automation removed the need for in-person processing.
- Multilingual support opened up the service to a broader, more diverse audience.
In the end, Donald Service transformed how urban residents handle laundry. And we are proud to help make that happen.
